OUR STORY
The Global Coalition for Efficient Logistics (GCEL) is a non-profit Public-Private Partnership founded in Switzerland in 2005 under Article 60 of the Swiss Civil Code.
GCEL unites more than 150 governments through their pan-regional organizations, 26 intergovernmental and non-governmental organizations, and leading technology firms employing over 3.2 million professionals who collectively support 60% of global GDP.
Together, they launched the HumaWealth Program, an initiative designed to create a more efficient, inclusive, and secure global commerce ecosystem through the Digital Economy Platform (DEP) for the USD 231 trillion B2B marketplace.
The DEP supports economic growth while enhancing cargo security, food safety, disaster relief, and environmental sustainability.
To enable global deployment, GCEL established the Global Structural Formula (GSF), a governance framework that preserves trust, sovereignty, and balance while overcoming geopolitical, monopolistic, and data-privacy barriers to a unified digital economy.
By contributing your voice, vision, and leadership, you can join global leaders in advancing GCEL’s mission:
"Connecting the Strengths of the World Community to Create Well-Being Across Humanity."
OUR MISSION
GCEL's mission is to set the targets, provide the tools, and build the global consensus needed to empower the Digital Economy Platform (DEP) through its HumaWealth Program - uniting nations, industries, and communities to deliver sustainable prosperity for all.
"Connecting the Strengths of the World Community to Create Well-Being Across Humanity."
GCEL'S HISTORY
The Global Coalition for Efficient Logistics (GCEL) was created as a Public Private Partnership (PPP) in 2005 by government and private sector leaders.
CORE VALUE
GCEL’s core values are efficiency, transparency, and shared prosperity.Through the HumaWealth Program and the Digital Economy Platform (DEP), we aim to:
• Improve efficiency and transparency across global value chains.
• Reduce commercial risk through digital tools that lower costs, fraud, and uncertainty.
• Strengthen the buying power of mid- and low-income nations while creating sustainable demand for high-income economies.
• Ensure the benefits of digital commerce are shared by all nations and communities.
These values drive GCEL’s mission to expand global commerce, unlock opportunity, and improve well-being across humanity.
GLOBAL STRUCTURAL FORMULA
GCEL’s initiative is founded on a simple principle: a global economic solution cannot be achieved by governments or the private sector alone.
Governments protect national interests, while the private sector drives innovation and efficiency. A balanced public-private partnership is therefore essential for any system affecting global commerce and national sovereignty.
To support this vision, GCEL established the Nations Security Solution (NSS), addressing the needs of nations and the global B2B marketplace, projected to reach USD 524 trillion by 2037 while creating a USD 25 trillion digital services industry.
The Global Structural Formula (GSF) ensures that:
• The initiative is led by a non-profit organization, maintaining neutrality and trust.
• Global organizations deliver and maintain the system under public oversight.
• Governments, IGOs, NGOs, and industry leaders participate within their respective jurisdictions.
The GSF also provides independent oversight that mitigates geopolitical, monopolistic, and data-privacy risks while supporting worldwide DEP deployment.
Through this framework, GCEL ensures the digital economy remains inclusive, transparent, and sustainable.
GLOBAL STRUCTURAL FORMULA CLUSTERS
GCEL'S ADVISORY BOARD
GCEL's Advisory Board consists of highly seasoned professionals drawn from the public, private and academic sectors with extensive experience in the field of economics, international trade, finance, insurance, technology, customs, cargo security, food safety and disaster recovery
Captain Samuel Salloum
Chairman, GCEL & Chairman and CEO, World Logistics Council
Dato' Kamaruzzaman
Bin Abu Kassim
CEO, Johor Corporation (2010-2019)
AMERICAS ADVISORY BOARD
Dr. Donald Johnston
Chair of the McCall MacBain Foundation; OECD Secretary General (1996-2006)
Hon. John Jamian
Head Maritime Administration; U.S. Department of Transportation (2003-2006)
H.E. Ambassador
Sandra Fuentes Berain
Ambassador Emeritus of Mexico
Mr. Giuseppe Gramigna
Chief Economist at the U.S. Small Busi ness Administration
Mr. Alejandro Gonzalez Hernandez
Director General of INADEM
Mr. Gregory Bird
CPA Secretary General, GCEL Executive, Arthur Andersen & Co (1974-1986)
Mr. Alejandro Enrique Rausch
Senior Advisor to the United Nations Development Programme (UNDP)
Mr. Manfred Wilhelmy
Executive Director at the Chile Pacific Foundation
EUROPE ADVISORY BOARD
Hon. Yves Leterme
Prime Minister of Belgium (2008, 2009-2011)
Hon. Dirk Niebel
Minister for Economic Cooperation & Development, Germany (2009-2013)
Dr. John Llewellyn
OECD Chief of Staff (1978-1994) Global Chief Economist Lehman Brothers (1996-2006)
John Anderson, 3rd Viscount Waverley
Member of the House of Lords, UK Parliament
Dr. Sergio Arzeni
President of International Network for Small & Medium Enterprises (INSME)
Mr. Victor Sedov
Chairman of OPORA Russia
Mr. Andrew Fraser
Advisor for Global Issues and Economic Development
Prof. Jay Mitra
Professor of Business Enterprise & Innovation, Essex Business School
Mr. Rainer Ptok
Head of Foreign Relations Department at BVMW
Rear Admiral Roberto Patruno
Emergency Response Centre for the Mediterranean Sea (1998-2006) Coast Guard, Italian Navy
Professor Juan Roure
Professor of Entrepreneurship, IESE Business School
Rear Admiral Richard Cobbold
Director, Royal United Services Institute (1994-2007) British Royal Navy (1960-1993)
Mr. Pietro Spirito
President of the Port System of Central Tyrrhenian Sea, Italy
ASIA ADVISORY BOARD
H.E. Tan Sri Abdul Rahman Mamat
Chairman, Asia Logistics Council Sec. Gen, Min. of Int. Trade & Industry, Malaysia (2006-2010)
Dr. Makarim Wibisono
Ambassador to UN, Indonesia (2004-2007)
Tan Sri Rafidah Aziz
Minister of International Trade and Industry, Malaysia (1987-2008), Asia Logistics Council Chairperson (2009-2011)
H.E. Pushpanathan Sundram
Deputy Sec. General, ASEAN Economic Community (2009-2012)
Dr. Choong -Yong Ahn
Member of Presidential Council on National Competitiveness. Member of Regulatory Reform Commission in South Korea
Ambassador Ching-Long Lu
Board Director Association of Foreign Relations Taiwan Amb. to France (2007-2015)
Ambassador Hemant Krishan Singh
Director General of Delhi Policy Group Amb. of India (1999-2010)
H.E. Xu Ning Ning
Co-President, China-ASEAN Business Association
Mr. Surin Pitsuwan
President, Surin Pitsuwan Foundation, Minister of Foreign Affairs of Thailand (1997-2001) and the 12th Secretary-General of ASEAN (2008-2012)
Mr. Michael Johnson
Member of Parliament, Australia (2001-2010). CEO, Kokoda Capital Group
Mr. Yugi Prayanto
Vice Chairman, Indonesia National Chamber of Commerce & Industry
Mr. Mark Grey
Chairman of Livingstones (2011-2015)
Dr. Filemon A. Uriarte, Jr.
Member Governing Board - National Research Council, Philippines
Dr. Ruth Banomyong
Consultant to the UN-ESCAP and UNCTAD
H.E. Ambassador Masahiko Horie
Amb. for Global Environmental Affairs, Japan Amb. of Japan to Malaysia/Qatar (2007-2011)
MEA ADVISORY BOARD
H.E. Mohamad K. Amr
Minister Foreign Affairs, Egypt (2011-2013) Alternate Exec. Director, World Bank (1997-2009)
H.E. Dr. Mohammad Al Halaiqah
Member - Parliament & Senate, Jordan (2004-2007). Deputy Prime Minister & Minister, Jordan (2000-2004)
H.E. Nancy Bakir
High Commissioner for Arab League Minister of Culture, Jordan (2007-2009)
Mr. Wissam H. Fattouh
Secretary General of the Union of Arab Banks
Eng. Omar Bahlaiwa
Sec. General - Council of Saudi Chambers (2012-2013)
Ms. Mandisa Tshikwatamba
CEO of the Small Enterprise Development Agency (SEDA)
Dr. Abdulhasan Al-Dairi
Chairman of Bahrain SME Society
Mr. Abdullah AL Darmaki
CEO of Khalifa Fund for Enterprise Development
Mr. Abdullah Al-Jufaili
General Manager Sharakah Fund
