U-the Beginning of Change
"We have lost sight of an opportunity to grow the real economy, as we have not yet fully understood the real potential of an integrated and empowered digital economy.”
We all have expectations that 21st-century technology will make our lives easier and more productive. Unfortunately, the great imbalances between the economies of our world, which are increasing with demographic changes, mean our standard of living is too often declining. 

The reality is that we have not harnessed 21st-century technology to maximize its impact on our economies and our lives.
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SOLUTION
So rather than digital policy being proposed from the top down, digital policy is now being developed from the ground up by the very people that need to use 21st-century technologies available today. By defining what you want, you can help shape what the Digital Economy should look like to enable yourself to do the best job possible and contribute to a more prosperous economy.
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“Your definition of what needs to be done helps develop the target, the roadmap and the tools.”
BENEFITS
“This initiative has been coined as the 'Next Big Thing' because it touches us all, has a direct influence on our future well-being, and encompasses the global USD 140 trillion B2B marketplace.”
This initiative has been deemed the "Next Big Thing", because it touches all of our lives, has a direct influence on our future well-being and encompasses the global USD 140 trillion B2B marketplace.

This results in an increased buying power of the mid and low-income countries, which in turn provides a vast new market for high-income countries.
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